A Whole New Brand

What do you do when your client, seeking a simple Company Profile, presents you with a dull-looking logo? Well, you offer to re-brand his entire business.

Our client supplies pre-processed potatoes to leading fast food chains and restaurants in the country. Upon review of his brand, we felt it didn’t match the kind of clientele his business serviced – we are talking 5-star hotels.

So we offered to go beyond our initial brief (the company profile), eventually presenting to the client this crisp, clean look that complements the freshness of his product.

Are you starting a business? Need a look that stands out? Get in touch with us.

The Writing Agency – Kenya
Tel: +254 704 229927
Email: info@thewritingagency.co.ke

An Interview Article

Curtis Cook 2

When American based comedian Curtis Cook landed in the country for his first ever act outside the US, we were there to interview him.

The interview-article is a great piece to add to a newsletter, magazine, newspaper or blog. A business can interview their customers to get great testimonials for their website or newsletters. Done well, the interview-article should your readers (you other customers) feel like they are actually having a face-to-face conversation with the interviewee.

A great interview article should start strong and end strong too. To keep the reader engaged, ask the most provocative questions at the beginning. This article is no less different from any other news article or feature story, which both follow the inverted pyramid structure.

Read our article here: Interview – American Comedian Curtis Cook

Are you pressed for time and want something similar for your publication?

Get in touch with us:

The Writing Agency – Kenya
Tel: +254 704 229927
Email: info@thewritingagency.co.ke

 

 

The One-Page Company Profile

The One-Page company profile is great for startups, small businesses, and micro-enterprises seeking a professional look at a budget. The one-pager covers all the basics, minus the flowery language – Who You Are, What You Do, Products & Services, Your Location and Contact Details.

 

Some businesses opt to have both a short and long company profile. Whatever you fancy, we can get it done for you from scratch.

Get in touch with us:

The Writing Agency – Kenya
Tel: +254 704 229927
Email: info@thewritingagency.co.ke

 

The Women We Love

Village Beat magazine remains one of our longest standing projects to date. We are honoured to be handling this publication for the 5th year running.

Village Beat is a bi-monthly publication by Village Market that seeks to highlight the mall’s events, shops, discounts, and offers.

Our brief covers conceptualization/ ideation, content creation, and editorial coordination.

We put together Issue 41 of the Village Beat in honor of International Women’s Day and Valentine’s Day 2018.

VB - Feb Mar 2018

 

Click on the link below to dig into this lifestyle magazine.

Village-Beat-41_Proof2

If you have a magazine you would like us to manage for you, get in touch with us:

The Writing Agency – Kenya
Tel: +254 704 229927
Email: info@thewritingagency.co.ke

 

Some Good Stuff!

We love magazine projects, and this was one particularly special for us.

Zucchini Greengrocers asked us to put together a magazine for them. We went ahead to plan for the concept and various themes and handled copywriting and editorial coordination. The magazine was designed by the company’s hired graphic designer.

Good Stuff

The aim of the publication was to highlight the grocery store’s products and share valuable information such a recipes and health tips.

What some of this good stuff? Click on the link below.

The Good Stuff (Editon 003 – December 2016)

If you have a magazine you would like us to manage for you, get in touch with us:

The Writing Agency – Kenya
Tel: +254 704 229927
Email: info@thewritingagency.co.ke

The Long-Form Company Profile

A consulting firm in the hospitality industry should be as luxurious as a 5-star hotel. You’ve got to look the part, to get the part.

TMM Hospitality is a consulting firm that assists hotel owners, managers and lenders improve the processes within their establishments.

We sought to rebrand TMM Hospitality and give the business a fresh, new look – one worth the attention of hoteliers and industry investors.

The following are before-and-after images of the company profiles associated with the consulting firm.

Click on the link below to leaf through the entire company profile.

TMM Hospitality Profile (Final)

Want something similar for your business? Get in touch with us:

The Writing Agency – Kenya
Tel: +254 704 229927
Email: info@thewritingagency.co.ke